THE SITUATION
The first U.S. product launch for Sony's Final Fantasy XI included a number of obstacles: Not only did they have a tight delivery schedule but limited in-house print resources and expertise. And, because of Sony's market position, they wanted to set a precedent by using environmentally-sound (green) product packaging that would provide the necessary security for the sensitive hard drives it would be protecting.

THE SOLUTION
Agilaire customized a dedicated facility specifically for Sony and delivered 300,000 units on-time and on-budget. More importantly, the successful project included the use of 100% biodegradable Green Cell foam (a patented process that had never been used in the hard drive industry).